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December 23, 2006

The Greatest New Site Ever!!!

Ok, we think so, but word has been spreading and we find ourselves continually be asked; "what is cre8Buzz?"  What kind of site is it?  How does it work?  Why are you doing it?  When are you launching?  etc.  So to provide more information and give everyone a broader understanding of who we are we have put together the following.  We wanted to be informative and fun to read and therefore struggled with the format but decided on an interview style approach.  We give a shout out to TechAddress for the format and the questions.  Thanks TechAddress.  We read you regularly. 

We hope you find it interesting and we look forward to having you all build your own buzz engine with us in March!

Question: Tell us a bit about your company, what it does and what’s your value proposition?

Cre8Buzz: cre8Buzz will make people famous.  Famous for what they do best, it doesn’t matter if you’re a homemaker in Demoine Iowa, or a mechanic from Odessa Texas.  If you got talent we want you to be famous.  We are building cre8Buzz with that goal in mind.  Every aspect of cre8Buzz will be developed to make sure that people, yes and business too, get as much exposure as they can! 

Question: What makes your company stand apart from your competitors?

Cre8Buzz: There are Billions of websites, over 100 million users on Myspace, and over 10 million users on Facebook, never mind the millions of other users on others social networking sites.  We get it; there is almost no way to keep from getting lost in that sea of mash.  Therefore, Cre8Buzz is segmenting its site by communities of interest.  These communities will range from skateboarding and cooking to tattoos and interior design.  Content is now easily found, that means people more are easily found.  This way people get more exposure and more importantly better exposure.   

Question: What are some of the main features?

Cre8buzz: The most exciting feature of cre8Buzz is that everyone and everything gets ranked.  Every picture, every piece of music, every podcast, every video, every blog, EVERYTHING gets ranked and it is ranked against everything else.  Everyday, cre8Buzz will highlight the top 8 profiles, blogs, pictures, videos, and audio/podcasts.  We will do it by category, segment and community.  The best content then gets the most exposure.  You wanna know who the best skate boarder is?  It'll take on click to find out.  You wanna know who the best cook is?  It'll take just one click. You wanna know what the best political blog is?  It'll take just one click.  Every profile and every piece of content will have a specific rank and will get exposure based on its ranking.  Get good rankings, get more exposure.

Question: Who’s your target customer or audience?

Cre8Buzz: cre8Buzz provides anyone who wants it, the ability to create exposure and build a following or “buzz” for themselves, their blogs, their company, their products, their music, their books, their videos, their inventions, their . . .ok you get it. It is for everyone who has a need or wants to get noticed. Beyond those looking for exposure our site gives people looking to play, socialize and network a specific place, where they can be part of a community that aligns with their interests and hobbies. Finally, those looking for unique, deep, helpful and robust information and content from tons of targeted sources will have a place to do just that.

Question: Any new things in particular that you’re working on right now?

Cre8Buzz: We are currently in the alpha phase and are putting the site to the test. Based on feedback we are continually adding new functionality. We are adding so many new things so quickly there isn’t one thing we are focused on.

Question: Where do you see your company heading in the future?

Cre8Buzz: cre8Buzz is starting as a site for people and businesses looking for exposure, or to communicate and network with people of like interests. As we grow and millions of users are adding content to hundreds of varying communities we will become a powerful information aggregator. We see cre8Buzz as supplying internet users with a seemingly endless supply of ranked and rated user-generated content on just about any subject extending endlessly down the long-tail.

Question: Any negative feedback or criticism regarding technology and services?

Cre8Buzz: No, people seem to be really excited. Sure, we expect feedback on everything, negative and positive, we’re looking forward to the feedback and are prepared to address it to constantly make ourselves better.

Question: So what would you say is the guiding principle behind your company?

Cre8Buzz: This is easy; we said it before.  We are going to make people famous.  Andy Warhol said everyone gets 15 minutes of fame.  We think that is too short. 

There have been too many barriers to exposure, especially for the little guy. These barriers have impacted society’s ability to benefit from all of its great people resources; their talents, ideas, skills, expressions etc. When these barriers exist society loses. When the barriers are removed everyone wins, society and the individual.  We're removing the barriers.

Question: What is the mission of your company?

Cre8Buzz: Our mission is to make people famous by removing the barriers to exposure and leveling the playing field  We want to give everyone the ability to be seen, to be heard and to be found.

Question: You say that you’re not formally launched yet. When is the launch date?

Cre8Buzz: We have just launched our working trial and test period and are making improvements as we speak. Our formal launch date will be March 2007.

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